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Percentage Increase in Traffic Following a Daphnia Redesign

The figure indicates the percentage improvement in weekly unique visitors to the web site, beginning at the launch date and extending over a four-month period. The analysis was based on the site traffic of all Daphnia clients, where sufficient data was available. In most cases, traffic improvements began to plateau by the end of the first six months, having reached an entirely new level of regular traffic.

The most significant traffic improvements correlated to web sites where the
Daphnia Content Management System was used. This system empowers our clients with the ability to control their own content, making changes much more
quickly and regularly (read more about our CMS). A regular flow of new content encourages existing traffic to continue to return to the site and excites first time visitors to explore highly relevant content.

If you are interested in how Daphnia can help improve your site traffic,
please contact us at (646) 638-1556.

 

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